Burt’s Bees

Distribution: Social, Website

Burt’s Bees Lipsticks

Visual Country partnered with McGarry Bowen to produce three tips & tricks video and one video showcasing Burt’s Bees lip color product portfolio. The tips and tricks content, informed by a makeup artist partner, began a series of videos showing how to create classic looks that last. All of the videos are playful with a mix of stop-motion cinematography and live action. Casting for real, approachable beauty was done in-house by Visual Country. The final videos live on the Burt’s Bee’s retail site and all of their owned channels.


Influencer Network
We were excited to work with Burt’s Bees on this promotion as it’s one of the world’s most popular lip balms! We created an animated video and shared it as part of the influencer campaign, “Flavor Jam”. Creative Director Meagan Cignoli also shared photos of how she uses the lip balm daily on her social channels.

Tommy Hilfiger

Distribution: Website, Paid Media

Tommy Hilfiger and Time Inc. approached us with an editorial partnership sharing the perfect packing list for three untouched travel destinations. Visual Country was brought on to create a high sensory video to communicate the different elements of their advertorial. The video serves as an introduction to the editorial piece living on the Tommy Hilfiger blog. During the initial launch, Travel + Leisure hosted the video ad across their site.

Malibu Rum

Distribution: Instagram

360i approached us to create a series of photos and videos for the launch of Malibu Rum’s new can flavors and the Malibu Pineapple Upside Down Cake. A vibrant and colorful world was the perfect setting for the coconut rum everyone loves. Inspiration was drawn from the strong, warm colors found in the Caribbean. View more of our photography work here.