Lowe’s

#FixInSix
Distribution: Vine, Instagram, Tumblr, Influencer Network

In the past year we have created over 60 informative and engaging “how to” videos for Lowe’s #FixInSix Campaign. The first campaign of it’s kind on the Vine platform, it also launched across all of Lowe’s properties.

The campaign generated 28,000 mentions across social media in its first week. Lowe’s gained 19K followers on Vine from scratch and generated over 15MM impressions on the platform.

EARNED MEDIA:

Lowe’s Gives Home Improvement Tips in 6-Second Vines

Mashable

Lowe’s Uses Vine For Simple Lifehacks And It’s Absolutely Brilliant

Business Insider

How Lowe’s and Vine Build Social Video Success

Streaming Media

Lowe’s Embraces Six-Second Vine Videos for Spring Campaign

Advertising Age

Lowe’s launches new spring social campaign with six Vine videos on Twitter via BBDO New York

Campaign Brief

Awards:

Cannes Lions – Bronze Cyber Lion
One Show – 2 Gold Pencils, Silver Pencil
ADC – Gold Cube, Silver Cube
D&AD – 2 In Book Awards: Online Branded Film, Use Of Social Media
ANDY’S – Gold ANDY
ADDY’S (Local) – Best Of Show: Digital, 8 Gold ADDY’S
4A’s O’Toole Award – Best Out-Of-The-Box-Thinking
AdAge Digital Conference – Best Micro Video
Mashies – Best In Show, Best Use Of Vine
London International – Silver Social Media, Bronze Branded Content

Tommy Hilfiger

Wanderlust
Distribution: Website, Paid Media


Tommy Hilfiger and Time Inc. approached us with an editorial partnership sharing the perfect packing list for three untouched travel destinations. Visual Country was brought on to create a high sensory video to communicate the different elements of their advertorial. The video serves as an introduction to the editorial piece living on the Tommy Hilfiger blog. During the initial launch, Travel + Leisure hosted the video ad across their site.

Perrier

#ExtraordinairePerrier
Distribution: Instagram, Vine, Twitter

perrier bubbles

Thirst for the extraordinary. We were excited to partner with Perrier and bring their bubbles to life in our unique style. This campaign was centered on #ExtraordinairePerrier and designed to show a how bit of bubbles can transform something ordinary into something magical. This short video was also promoted on our social channels, vine, instagram and twitter.