A Lot's Changed
Distribution: Vine, Twitter, The Verge

Intel, The Verge, and Vox Creative came together for this multi-faceted campaign that examined the most popular shortform content creators. The campaign included content creation, influencer shares, product promotion, and a behind the scenes feature. We used the HP Envy x360 (Intel Core i5) to create stop motion magic in an original social media video, while Vox Creative shot a behind the scenes feature. Both works are housed on a dedicated page on The Verge.

Earned Media:

The Verge