MGM

Bellagio
Distribution: Instagram, Email, Marquee

In our first campaign for MGM, we worked with the Bellagio Hotel in Las Vegas to create videos for their Conservatory and Botanical Garden.Working with beautiful seasonal flowers, we created videos for MGM to use on their marquee on the Las Vegas Strip, as well as on their social media platforms and as emailers to past and potential guests. The videos also play in the airport when you land in Las Vegas.
 

 
In our second campaign, you can see our work with food as we created a video for restaurants Harvest and Lago; the second being the newest restaurant in the Bellagio. James Beard Award-winning chef Julian Serrano designed Lago’s menu using distinct and bold flavors and our video captured that spirit.

This video was constructed to read in three formats, wide, square and vertical. To fit the video into a vertical frame, we changed the perspective; by rotating the overhead shot 90 degrees we were able to capture the whole concept within the 300×600 constraints.