Sunglass Hut

Distribution: Instagram, Twitter, Vine

We created the “Unwrappers” series to ring in the holiday season and showcase the different ways we tend to unwrap gifts. The six-second videos were used in the email confirmation of Sunglass Hut’s gift messages. Each video was customized to show the exact pair of glasses that were purchased. The longer-format videos were used on Sunglass Hut’s social channels.