To show our character, we used a muted pastel pink round up the brand. This is a far cry from the previous magenta pink. Not only did we change the colors, but we also changed the typefaces. We used Playfair Display to represent the name Visual Country, increased the spacing between each letter, and as a result, made the logo breathable. Our supporting fonts include Libre Baskerville and Comfortaa, one of which we used to represent the phrase, “By Meagan Cignoli.” I hope you enjoy our new logo and the videos and imagery we created to celebrate the new look!