Origins For holiday 2021 we created a cohesive and beautiful campaign that armed the Origins marketing and sales team with over 71 unique and versatile creative assets, in wide, square and vertical, for online, print, point of sale, and social.
We fabricated all the miniature boxes, bags and train by hand in our studio. The backgrounds were painted and matched to brand Pantone colors.
We sourced fresh ingredients, working with a product stylist to create the perfect peaks and mountains for each product shot.
We applied various shooting and retouching techniques to ensure each photo is clean, bright, crisp, and premium looking, layering multiple photos into one to create the perfect shot.
Featuring 44 product SQUs
Images shot on medium format camera, print, tv and digital ready. Videos shot in 4K stop motion.