Clinique

ClientClinique
IndustryBeauty
DistributionSocial
Project Information

Clinique came to us to create a series of animated mobile videos for their holiday campaign. Showcasing their holiday gift items, we created six stop-motion animation videos that were shared across Clinique’s Instagram, Twitter and Facebook.

Results

Based on internal benchmarks for Branded Post Interaction Rate (16.00%), Clinique’s videos outperformed by 0.78%, achieving an average Interaction Rate of 16.78%. 170,000+ users viewed the video via Instagram. Users created a total of 28,527 engagements.

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Project Information

Clinique’s new online destination, The Wink, celebrates those who are dramatically different and simply amazing. For this campaign in Fall 2015, we created three short form videos. Customers were encouraged to share the content by tossing a #winkandanod to their friends.

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