Project Information
Going greener is an exciting transition for companies looking for ways to lessen their environmental impact. To launch their ‘going greener’ efforts, Green Mountain Coffee approached the Visual Country team to promote their K-Cup recyclable pods. For this project our creative team produced 2x :06-:10s stop motion videos that highlight both the (delicious) coffee and the newly introduced recyclable component. The spots – both shot in one 10h day – received a fun and polished finish that live on Facebook, Youtube, Instagram and Snapchat.
