Project Information
To celebrate their summer-favorite being available year round we created a video that shows viewers how to enjoy Mike’s Hard Peach Lemonade through all the seasons.
Results
Based on internal benchmarks for Branded Post Interaction Rate (16.00%), Mike’s Hard Lemonade outperformed by 9.57%, achieving an overall Interaction rate of 25.57%. 5,000+ users viewed the video via Instagram and created a total of 663 engagements.
Key Services
Assets
