Wendy’s

ClientWendy’s
DistributionSocial

Project Information

VML approached us to create a short stop-motion video for the end-card of a series of videos created for Wendy’s new Power Mediterranean Chicken Salad. The campaign message shed light on how hard making healthy decisions can be and how the Power Mediterranean Chicken Salad is the easiest choice you can make. A series of live-action videos implemented this idea. The end of each video featured our stop-motion animated build of the salad.

Results

Wendy’s achieved an overall Interaction Rate of 0.59%. 26,000+ users viewed the video via Youtube and created a total of 135 engagements.

Key Services
Assets